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Rockend was established in 1979 by Tony Maple-Brown. In the early years the company worked on a range of general accounting solutions before focusing on property and strata management applications. The first office was established in the small shipyard suburb of Waverton, on the north of Sydney Harbour.

Rockend has grown through selected acquisitions and by directly selling solutions to property professionals throughout Australia and New Zealand. Today the company supports over 4000 businesses employing more than 12,000 property and strata management users.